Web3 for Marketers

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Issue #11: How will web3 impact data-driven marketing?
Web 2.0 was a marketer’s dream. We had access to all sorts of data until Apple rolled out iOS 14.5 in 2021, putting iPhone user privacy first. Then they…
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Steph Taylor
Issue #10: How trading social content could impact the creator economy
Last week, LensPort launched a marketplace for trading Lens Protocol Collects—in other words, a secondary market to sell any web3 social posts you've…
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Steph Taylor
Issue #9: Is this the LinkedIn of web3?
Happy Monday and a big welcome to the 37 new subscribers who have joined us since last week's issue. What's coming up below: A new way for creators to…
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Steph Taylor
Issue #8: Simple ways to start using web3 in your marketing
Happy Monday and a big welcome to the 39 new subscribers who have joined us since last week's issue. What's coming up below: Forget the future…
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Steph Taylor
Issue #7: Could web3 solve content saturation?
Happy Monday and a big welcome to the 39 new subscribers who have joined us since last week's issue. The great news is that Ethereum successfully…
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Steph Taylor
September 2022
Issue #6: The state of web3 in marketing land
Happy Monday, happy Ethereum merge week, and a big welcome to the 38 new subscribers who have joined us since last week's issue. Coming up below: How…
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Steph Taylor
Issue #5: Portable communities
Happy Monday and a big welcome to the 26 new subscribers who have joined us since last week's issue. I've been getting a lot of replies to these emails…
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Steph Taylor
Issue #4: Monetisation for creators in web3
Happy Monday and a big welcome to the 56 new subscribers who have joined us since the last issue. Yesterday, I returned to civilisation after 12 days of…
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Steph Taylor
Issue #3: Decentralised social media
Happy Monday and a big welcome to the 58 new subscribers who have joined us since last week's issue. What's coming up below: The first decentralised…
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Steph Taylor
Issue #2: The Web3 Marketing Challenge
Happy Monday and a big welcome to the 82 new subscribers who have joined us since last week's issue. What's coming up in today's issue:Thanks for…
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Steph Taylor
Issue #1: Your identity in the web3 world
Welcome to the very first edition of Web3 for Marketers. My goal when I set out to bring this idea to life was simple: I want to make it as easy as…
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Steph Taylor
Coming soon
This is Web3 for Marketers, a newsletter about Be a better marketer in a world of tokens, DAOs and NFTs..
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Steph Taylor
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